Advertising: Difference between revisions

Latest revision as of 14:16, 4 October 2024

Ewen, Stuart. All Consuming Images: The Politics of Style in Contemporary Culture (Revised Edition), Basic Books USA 1988.

Lear, Jackson. Fables of Abundance: A Cultural History of Advertising in America, Basic Books USA 1994.

Marchand, Roland. Advertising the American Dream: Making Way for Modernity 1920 :: 1940, University of California Press, London, England 1986.

Schudson, Michael. Advertising, the Uneasy Persuasion: Its Dubious Impact on American Society, Basic Books USA 1986.

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-==Advertising==
+Ewen, Stuart. ''All Consuming Images: The Politics of Style in Contemporary Culture'' (Revised Edition), Basic Books USA 1988.
-Marchand, Roland. ''Advertising the American Dream: Making Way for Modernity 1920 :: 1940'', University of California Press, London, England 1986.
-Schudson, Michael. ''Advertising, the Uneasy Persuasion: Its Dubious Impact on American Society'', Basic Books USA 1986.
 Lear, Jackson. ''Fables of Abundance: A Cultural History of Advertising in America'', Basic Books USA 1994.
-Ewen, Stuart. ''All Consuming Images: The Politicsof Style in Contemporary Culture'' (Revised Edition), Basic Books USA 1988.
+Marchand, Roland. ''Advertising the American Dream: Making Way for Modernity 1920 :: 1940'', University of California Press, London, England 1986.
-==Public Relations==
-Marchand, Roland. ''Creating the Corporate Soul: The Rise of Public Relations and Corporate Imagery in American Big Business'', University of California Press, London, England 2000.
+Schudson, Michael. ''Advertising, the Uneasy Persuasion: Its Dubious Impact on American Society'', Basic Books USA 1986.
-[[Category:Economy]]
+[[Category:Advertising]]