Advertising: Difference between revisions

From REF•wiki: reference source notes
Line 7: Line 7:
Schudson, Michael. ''Advertising, the Uneasy Persuasion: Its Dubious Impact on American Society'', Basic Books USA 1986.
Schudson, Michael. ''Advertising, the Uneasy Persuasion: Its Dubious Impact on American Society'', Basic Books USA 1986.


==Public Relations==
<br>
Marchand, Roland. ''Creating the Corporate Soul: The Rise of Public Relations and Corporate Imagery in American Big Business'', University of California Press, London, England 2000.
<br>
 
 
[[Category:Economy]]
[[Category:Economy]]

Revision as of 10:01, 29 September 2024

Ewen, Stuart. All Consuming Images: The Politicsof Style in Contemporary Culture (Revised Edition), Basic Books USA 1988.

Lear, Jackson. Fables of Abundance: A Cultural History of Advertising in America, Basic Books USA 1994.

Marchand, Roland. Advertising the American Dream: Making Way for Modernity 1920 :: 1940, University of California Press, London, England 1986.

Schudson, Michael. Advertising, the Uneasy Persuasion: Its Dubious Impact on American Society, Basic Books USA 1986.