Land of Desire 05
Leach, William. Land of Desire: Merchants, Power, and the Rise of a New American Culture, Vintage Books, New York, 1993.
Chapter 5. Ali Baba's Lamp: Service for Private and Public Benefit
Service as a "Profitless Ideal"
Holiness or Commercial Hospitality
“Maximum Max” and Paying the Price in Court
Customer as Guest in “Self-Sufficient Citadels”
“Distributors of Happiness”
Gemiltlichkeit and the Utopia of Joseph Urban
A New Commercial Cultural Order