Land of Desire
Leach, William. Land of Desire: Merchants, Power, and the Rise of a New American Culture, Vintage Books, New York, 1993.
Introduction: The Land of Desire and the Culture of Consumer Capitalism
Conclusion: Legacies
I: Strategies of Enticement
Chapter 1. The Dawn of a Commercial Empire
Chapter 2. Facades of Color, Glass, and Light
Chapter 3. Interiors
Chapter 4. Fashion and the Indispensable Thing
Chapter 5. Ali Baba's Lamp: Service for Private and Public Benefit
II: Circuits of Power
Chapter 6. “Business Runs the World”: Institutional Coalitions Behind the New Order
Chapter 7. Wanamaker’s Simple Life and the Moral Failure of Established Religion
Chapter 8. Mind Cure and the Happiness Machine
III: Managing a Dream Culture: 1922-1932
Chapter 9. “An Age of Consolidation”: Goods, Money, and Mergermania
Chapter 10. “Sell Them Their Dreams”
Chapter 11. The Spectacles
Chapter 12. Herbert Hoover’s Emerald City and Managerial Government